Global Cash Day — 12 March
Global Cash Day
12 March
Cash is As Easy As 12.3.
On Global Cash Day, we invite citizens, merchants, and policymakers to recognise the value of real money.
Make
Your Choice
Today.
Pay Cash
Prof. Jay Zagorsky
Boston University
Questrom School of Business
Digital systems surveil, profile, exclude, and are fragile.
We are trading our privacy, safety, and resilience for expensive convenience. The digital-only world is a wall, not a bridge. It sells your data to the highest bidder and turns off when you need it most.
1.4 Billion
Unbanked Adults
Locked out of the digital economy
100%
Traceability
Every digital purchase is a data point
0%
Crisis Reliability
Digital systems fail without power or Wi-Fi
Cash in Numbers
Cash works 100% of the time, for everyone, everywhere
60%
60% of Eurozone citizens state that having the option to pay in cash is "very" or "fairly" important.
10%
World Bank estimates that Cash alone bridges the 10% gender gap in mobile phone ownership for women in developing nations.
95%
Austrian National Bank reports that 95% of citizens agree that cash is essential to maintain their individual freedom.
0%
The exact amount of interchange or "swipe" fees merchants pay when accepting physical cash.
"Cash gives me freedom to chose, to be not profiled."
Maya, 22, A designer from Slovenia
Where Your Money Goes
When You Pay in Cash
100%
Zero merchant swipe fees
Unlike cards that take 1.5–3.5% per tap, cash ensures the merchant keeps every cent of the sale price.
0%
Zero merchant swipe fees Unlike cards that take 1.5–3.5% per tap, cash ensures the merchant keeps every cent of the sale price.
2.50x
Local wealth multiplier effect
Every unit spent in cash at a local shop generates significantly more secondary economic activity within your own community.
The Resilience Toolkit
Equip yourself with the data, media, and insights needed to champion physical currency. These resources are designed to help individuals, merchants, and policymakers protect the last lifeline of the global economy.
Use Real Money
Use Cash
Questions?
Write to us:
hi@cashmatters.org
Partner with Us:
Partner with us to champion the right to cash, and help more people reclaim their economic autonomy.